7/10 businesses report increased employee demand for wellbeing benefits

Seven in ten (71%) employers say they have seen increased employee demand for wellbeing benefits over the past year, reveals new research from employee benefits technology provider, Zest.

Three quarters (76%) of HR leaders say their organisation has increased investment in wellbeing benefits over the past 12 months and the same proportion (75%) say their business has introduced more mental or physical health benefits during the same period.

However, less than half (46%) of employees feel like there are more wellbeing benefits than a year ago – this figure drops to just 17% of employees aged over 55. Worryingly, only half (54%) of employees believe their employer cares about their wellbeing.

Two in five (41%) employees think their workplace benefits package is inadequate, which rises to nearly half (47%) of 18-34 year olds. This is leading to concern that employers are not taking their wellbeing demands seriously enough with almost half (48%) of employees calling for their employer to introduce a Head of Wellbeing role in the organisation.

Benefits packages are increasingly playing a key role in employee decision-making around future roles. Around two-thirds (63%) of employees agree that company benefits have become more important to them when deciding where to work. This rises to almost three quarters (72%) of younger employees aged 18-34. And almost six in ten (56%) employees admit they would leave their current job if another company offered them a better benefits package.

Matt Russell, CEO of Zest, says:

Worryingly, despite the vast majority of organisations investing heavily in wellbeing benefits, many employees still believe that their employer could do much more to support their mental and physical wellbeing. Employers not investing in their benefits packages or ensuring that the benefits on offer match the needs of employees will struggle to keep pace with competitors as the wellbeing revolution accelerates. Those that fail in this area face a real struggle to attract and retain key talent if they don’t understand the wellbeing demands of their workforce.

Matt Russell, CEO of Zest  

These findings are from Zest’s latest Employee Benefits Report. Employers can use Zest’s ROI Calculator to learn more about potential savings on employer NI contributions as well as approaches to reduce talent loss and boost productivity: https://www.zestbenefits.com/roi-calculator/